POSTED BY IN News, Student Work ON 16 Août 2023 | 0 comments
AI/IA Artificial Intelligence or Automatic Inability?...
Now there’s another AI for you!! This time last year AI / Chat GPT and all the other derivitives had not been made openly available. They came online in October. Since this date universities have seen a massive rise in work being substantially (and more often than not entirely) produced using thse tools. To your teachers, your Exam Board, your Faculty and your University, it is an ‘Alarme Incendie’ which takes you to the ‘Sortie’: It represents a shortcut… yes… (but not the one you might be thinking of: a shortcut to a time-saving assignment submission; but rather to being instantly and definitively ‘shown the sortie‘ and failing an assignment, a semester, a year and or an entire academic programme [Degree or Master’s] with no offer of a re-sit possibility. Why is this so? Well, I’ll show your teachers’ reasoning as lecturers AND I will also show you that,...
POSTED BY IN News ON 11 Août 2023 | 0 comments
Last Rentrée in Mulhouse?...
Well, Last Tango in Paris it isn’t! …But, if plans come together, 23-24 is likely to be my last full year before some kind of retirement… (though already I am being solicited to ‘come back’ to teach certain courses on a vacataire basis). The jury is ‘out’ as to whether I will, and if so for which courses. So it seems, I should put some thoughts together before I launch out into my last full year of teaching / lecturing … so here they are:- From year to year, as teacher, one always seeks to learn, to change, things, to improve: as if there will always be time to do so. But this is the proverbial ‘it‘ – one last chance to be the best I can to offer students the best possible learning opportunity…. so ‘no pressure, then, Tony‘! Please, ‘Meet me in the Middle‘. As a teacher,...
POSTED BY IN News ON 15 Nov 2022 | 0 comments
Repair Café. Fonderie Tues 22nd Nov 2022...
Hi Folks! You should have seen the email go out to the effect that we are set to hold our third Repair Café in the Fonderie Hall (en face des gradins) on Tuesday 22nd November. We’ll be setting up around 10.30 to be fully operational by 11.00 and we will be there until 17h. Bring us articles that need repairing! If no parts are required, and a repair is possible then it will be entirely FREE of charge. [If a part is required, you can decide whether you want us to purchase it subject to a monetary limit and go ahead with the repair. We would ask you to pay that sum at the end of the repair and you would be shown the invoice as proof when you collect your repaired article.] The types of things we can repair: small-ish electrical equipment (for example: coffee machines, Hoovers /...
POSTED BY IN News ON 1 Déc 2021 | 1 comment
RIP FeeBee
FeeBee (nearest to my shoulder), left us yesterday, 30th November… … after a three-month long battle with Cancer. Though the inexorable illness gradually robbed her of much, it never, ever, stole from her her sense of joy, fun and love. We were with her to the end… when, being FeeBee, she did things her own way and departed even before the vet could come to help ease her on her way. Bless you, Feeb: your love lives on in myriad memories … and in photos like this: We were there the day you arrived, the day you departed and every day in-between… How rich your love made our lives for 12 years. Miss you, Feeb…. OR as our friends Donna and Steve put it: « Run right at the rainbow Feeb!« Dad, Mum, the kids and KatyDog & Julie...
POSTED BY IN News ON 4 Nov 2021 | 0 comments
COP or ‘Cop-Out’?...
Well, COP 26 is (now ‘was’) underway in Glasgow (Nov/Dec 2021). BUT Will it amount to a good COP OR Just another ‘Cop- Out‘ ??? [NB. to ‘Cop-Out‘ of / on something means not to do it justice, to quit on it when you could and should have done more and better] Well, over the first few days of week one heading towards week 2, these are just some of the high(or low)lights. In fact some notable things were happening BEFORE the event even started! Considerable lobbying efforts before the COP events by those (inter alia: Saudi Arabia, Japan and Australia) wanting to expunge key phrases etc from scientific reports that had already been written and presented, so that certain countries, companies and commercial interests could avoid having to comply with the CO2 reductions the rest of the world is determined to set in law to keep global...
POSTED BY IN News ON 17 Oct 2021 | 0 comments
Relationship?
There are all sorts of relationships in this photo… husband to wife ex-wife to ex-husband parents to children step-father to step-children sister to sister sister-in-law to ex brother-in-law and brother-in-law father to step-father French culture to English culture The (somewhat strange, I’ll admit) connection between the above is that they are all human-to-human relationships and we all get on with each other very well because we all have determined to and bacause we all love and like each other enormously (yes, even the ‘ex-s‘ and the ‘steps and originals’!) The point is that these are human relationships. Living beings relating to other living beings capable of intellectual analysis, prejudice, ratonality (and irrationality!), humanity, feelings, suspicions, mis-readings, mis-interpretations, cosmic judgements, fears, preferences, likes and loves ….. and… The list is pretty much endless. Can anything remotely like this be going on within the context of a commercial situation between a...
POSTED BY IN News ON 24 Sep 2021 | 0 comments
Printing, Planet & Pocket!...
Now, pretty obviously, if you are aiming to attract people into your premises to spend money in your restaurant in the tourism town of Eguisheim, your print quality needs to be pretty good. Q. But here, in your coursework do I really need to have you print on one side of a sheet of paper so that it can handle the density of ink needed to produce ‘Premium-Quality‘ print???? A. NO …. and NO again! Paper. If you are like me then you hate wasting paper with a passion! We all have ‘accidentally printed‘ pages which have one used and one ‘clean‘ side. I am more than happy for you to print your assignments for me on the ‘clean‘ sides of used paper. It is good for your pocket and good for the planet! [If for any reason print quality IS an issue in a particular assignment,...
POSTED BY IN News ON 25 Mai 2021 | 0 comments
‘Thinkpiece’ sur Apprentissage 2020-21...
Optimisation d’Opportunités d’Apprentissage (Pendant/post CoVid). These are my thoughts towards the end of the academic year 2020-2021 concerning the challenges we have had to face in terms of the uncertainties related to CoVid itself and rapidly changing political decisions regarding university attendance and teaching. This is a personal perspective based upon the fact that, on the basis of medical advice, I have not set foot in a physical classroom since March 2020. I believe that we have learned a significant amount about new technologies and their potential value which we may well wish to continue to exploit even when ‘normal’ teaching and learning is restored to us. This is written in French as the people with whom I would like to engage in discussion are native French speakers. Please feel free to use the ‘comments’ form at the bottom of the page if you would like to offer your...
POSTED BY IN News ON 18 Mai 2021 | 0 comments
Paragraphing, Punctuation & Proofing...
I’ve been saying it for ages: before you hit the final keystroke of your assignment to print or email it (preferably the latter – you know my penchant for trying to save the planet) you need to ‘proof-read‘ it (faire une relecture). Some students do, but it seems to me that most don’t or they haven’t really understood how to do it thoroughly and effectively. I have always advocated reading things out loud – I for one find far more mistakes or improvements I could make by reading out loud as opposed to silently reading on screen with my eyes. Given what I said above, I shouldn’t really say what I am about to say, but I think I find even more to correct or improve if I get off-screen, print a copy (in ‘draft/brouillon’ mode to save ink and to print on the reverse sides of pages...
POSTED BY IN News ON 11 Mai 2021 | 0 comments
Do We Take University for Granted?...
Well, it is a valid question….. Here we can express ourselves freely: a luxury not afforded in the state where the author of the poem below lives…. Whether student or teacher, most (if not all) of us are wont to gripe or moan about something in the University experience which is not quite as we might like it to be (in an ideal world which we don’t inhabit, perhaps). A friend kindly gave me a magazine concerning the plight of Afghan childern during the period of war and conflict which has blighted their childhood (and, on a more positive note, what members of a French association are doing to give such young people hope and the chance of a future which might hold all we hope for ourselves). On the back page was a poem translated form the local language into French which I decided I would translate...
POSTED BY IN News ON 6 Mar 2021 | 0 comments
Gardening ‘Hacks’ / Astuces Jardinage...
Avec quelques amis de notre commune, je suis en train de créer un ‘Potager Partagé’. Il y a beaucoup plus de terrain de chez moi / chez nous, donc on aura besoin de toute idée efficace pour rendre le travail moins laborieux et plus fructueux. Je viens de trouver des ‘hacks’ / tips / tricks / astuces en-ligne qui peuvent nous aider dan cette démarche donc veuillez trouver en dessous des liens aux vidéos courts chacun avec mon petit descriptif. La plupart manque de commentaire – ou c’est en Anglais – mais ni l’un ni l’autre est nécessaire: le vidéo s’explique parfaitement! On bénit YouTube et les YouTubers-Jardiniers! De temps en temps il risque d’avoir un mini-publicité – c’est YouTube pas moi: je ne suis pas sur un régime de paiement par ‘click-through’!! 30 Hacks. Jardinage a l’intérieur. J’essayerai 10 sur le 30! Mary’s : faire pousser...
POSTED BY IN News ON 5 Mar 2021 | 0 comments
CC & DD Resources...
CC= Climate Change DD = Devloppement Durable (Sustainability) I now find myself teaching these subjects (on programmes like IES at FSESJ) or using these as important background themes when I am teaching final year Degree or Mater’s level Professional English courses. As a result, I find myself often writing things in 7 or 8 different places. Better then hat I do this more economically: just the once, so I am using this page to host a host of links to materials to which I may refer you. I will try to keep updating it, but it is a massive job given that it is a global subject, as you will appreciate. I will try to do this under meaningful headings, but I suspect certain things may deserve to be under more than one heading! If you come across useful materials, please do send me the links...
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T3 Analysing Power
Your analyses of 'Power' in the context of the list of media representations given to you. You should be thinking back to the T3 set-up page where I gave you a number of sets of criteria to apply under headings like: Nature of Power derived from….. Motivation for the use of Power Impact of exerted power in Heirarchy of Needs terms. The power process Representation That Tianenmen square photograph: by Jeff Widener Vietnam Napalm girl photo Twin Towers Burning video Audi Logo Ukraine limepit WW2. Queen Under Pressure Obama Victory Speech video and folio The Queen The Prince of Wales The CIA Wikileaks Mark Zuckerberg The Cross The Dollar...
RECENT FROM Student Work
AI/IA Artificial Intelligence or Automatic Inability?...
Now there’s another AI for you!! This time last year AI / Chat GPT and all the other derivitives had not been made openly available. They came online in October. Since this date universities have seen a massive rise in work being substantially (and more often than not entirely) produced using thse tools. To your teachers, your Exam Board, your Faculty and your University, it is an ‘Alarme Incendie’ which takes you to the ‘Sortie’: It represents a shortcut… yes… (but not the one you might be thinking of: a shortcut to a time-saving assignment submission; but rather to being instantly and definitively ‘shown the sortie‘ and failing an...
RECENT FROM texmex
FB: Personal Profiles Task...
Hi there! Hereunder you will find some important feedback from your exercise presenting yourself to your new employer in the form of a 'Personal Profile'. Please READ this, commit to memory and USE this in your future work/English conversations as soon as you can: once you USE it you OWN it and it will come naturally in future. OK? I WILL go over this in class….. Tutor's observations: I set this up as a professional exercise and was expecting a professional response, yet I think only three people actually produced something using a PC: why? If your boss asked you to produce something for the company magazine or website,...
Manners Maketh……?
Manners Maketh…..? Tony Jolley 26/7/2022 Just listened to the BBC coverage Of the ‘playoff’ for Prime Minister debate: Witness to an undignified slanging [Or maybe mud-slinging] match. One to whom a question was addressed Barely underway before being broadsided, Talked over, metaphorically stamped on And effectively censored and silenced. Same thing in the Houses of Parliament. Same thing in the French National Assembly. Same thing anytime Trump speaks [if one can deign to dignify his incoherent Rantings and ramblings as ‘speech’] – He simply steam-rollers all and sundry With his unique brand Of poorly-conceived bullshit, A total disregard for the English language Oh, and for that matter The very Constitution of the USA. Rishi’s strategy seemed to...
Mme Cholet
Madame Cholet [Sounds like ‘Jolley’ if you say it quick enough!] Tony Jolley 22/7/2022 They say: ‘You can wait ages for a bus – And then three will arrive together’… You won’t see many Of a particular make and model of car Until you buy one – And they’re everywhere… You hear a word you haven’t heard in ages Then within 30 seconds You hear it again And you find yourself reading it Barely half an hour later. If you are British, of a ‘certain age’ [Being over 55 or 60, I guess], You will doubtless remember Those elusive denizens Of Wimbledon Common [And I don’t mean those Hurling wood and catgut (Do they still use catgut?) At...
Was There Life on Mars?
Is/Was there Life on Mars? Tony Jolley 18/7/2022 Still impossible not to think [and hear] David Bowie in that title. China’s TianWen mission to Mars Is set to answer That fundamental question. But here’s a bet for you. Before they Claim that ultimate prize: NASA will revisit Gil Levin’s results from Vishniac’s ‘Wolf-Trap’, Labelled Release experiments From the 1976 Viking Lander samples Which delivered positive readings Having met all of the pre-ordained criteria. There was Life on Mars, Champagne and cigars Until other experiments Cast a measure of doubt Sufficient for Carl Sagan To put Havana’s best back in their box And the bubbly back on very dry ice. Then there’s the ‘WOW Signal’ Just a year later...
Though We Do Know What We Do
‘Though We Do Know What We Do’ Tony Jolley 17/7/2022 BBC article on Putin’s invasion of And [let’s ‘call a spade a spade’] WAR in Ukraine. Four-year-old Liza Dmytriyeva, One of three little ones On a trip out in Vinnytsia Who had their lives & futures cruelly erased By a bomb of some murderous Russian sort Raining a hurricane of indiscriminate death Upon the heads, hearts and homes Of a peaceful civilian population On an otherwise idyllic Summer’s day. Liza had it tough all her life Dealing with Down’s Syndrome, But even the little she had Was ripped from her And snuffed out in a split second. Someone knew [Everyone involved must have known]. Someone intended this...
Bleading the Charge
posted on: 23 Juil 2022 | author: tjolley
Bleading the Charge Tony Jolley 14/7/2022 – Fête Nationale de la France Watched the Bastille Day Parade Glorious weather: certainly. Glorious ceremony: indisputably. Glorious significance: possibly…. Marching buttons & boots All fit to see your face in. Medals bouncing on proud Battle-tested chests Glinting and blinding, Beating in military metronome time To each and every one Of the two thousand odd steps Down the Champs Elysées De l’Arc de Triomphe A la Place de la Concorde And the bowing of regimental standards Before M. Le Président de la République And the gathering of the Great and Good. I’m not anti-military per se, I just wonder what it says about us When the whole world is in war Not so much with Putin – [He can only ‘strut and fret’ his Short hour upon the world stage], But with our permanent Planet As we arm ourselves Against one-another And squander...
Full-Pelt Towards Alzheimer’s.
posted on: 23 Juil 2022 | author: tjolley
Full-Pelt Towards Alzheimer’s Tony Jolley 13/7/2022 We connect with music: songs. We all do. I guess we’re programmed to. By the time one gets to 20 The challenge of a Top Ten is tough enough. Wait until you’re 60: Then it’s almost impossible…. but maybe not quite ‘quite’…. What if you knew you were heading, Full-pelt, towards Alzheimer’s Wanting to leave behind a picture Of all you were, had become, All you loved, felt, hoped, believed, For those remaining ‘In the building’ Once you had, to all intents and purposes, Left it? [To join Elvis?!?] Might your Top Ten Perhaps mean more to those that matter to you Than interminable hours of conversation You might well have with them; Letters you might have written [If ever you’d made the time to make the time]? It’s worth much more than a thought, I feel! Photo. ...
13.5 Billion Year-Old Baby
posted on: 23 Juil 2022 | author: tjolley
13.5 Billion Year-Old Baby Tony Jolley 11/7/2022 ….. It’s confusing ….. Courtesy of the James Webb Telescope, We can now look back in Time 13.5 billion years or more To the earliest dawn gleamings of the universe: A baby born barely ½ a billion years After the biggest of Big Bangs; But of course Most, perhaps all, of what Webb is registering No longer exists: Its light emissions have become [Very] Old Testaments to what once was And no longer is: Faint ghosts on Webb’s golden surface: Almost eternal memorials Held somewhere on slivers of Silicon For some [inevitably shorter] space in Time. Statistically we can’t be the only ones: Surely The Answer to the Ultimate Question Of Life, the Universe and Everything, [God bless Douglas Adams!] Will be inevitably sought by all Life That has achieved sentience: What am I? Who am I? Where did I...
Printshop Plattens and Madeleine Moments
posted on: 23 Juil 2022 | author: tjolley
Printshop Plattens & Madeleine Moments Tony Jolley 13/7/2022 I love books…. The touch and feel of them, Especially the smell of them: They transport me 50 years back in time [All very ‘Madeleine de Proust’], To walking round Dad’s Print-shop and bindery In my short-trousered school uniform Wide-eyed and drinking it all in, My senses assaulted While the shock of seeing a side Of my father I’d never seen before Filled me with an unexpected pride. He was a print-room colossus, My Dad, Surrounded by stacks of paper on all sides With their sights set on the ceiling. I was listening to the loud & steady respiration Of lines of Heidelberg Platten Presses Transforming paper into the printed page, And taking in deep draughts Of that heady aroma You can occasionally catch When you ‘fan’ a new book In front of your nose. This magical, ‘Madeleine Moment’...
P.S. to Klingons on Campus
posted on: 23 Juil 2022 | author: tjolley
P.S. to Klingons on Campus Tony Jolley 10/7/2022 I suppose That if Time, Space, Matter and Energy Are all intimately related: Enmeshed, Entangled, Interconnected, Interrelated, As is scientifically postulated [And partially proven], And the expansion of the universe Is accelerating and therefore Bound to become infinite, …Then … I shouldn’t be shocked To find, Upon another world, Upon another time, A Klingon crossing campus Amazed to all but bump into Two hairy Hominids Chattering unintelligibly About the possibility of Life: “….It’s Life, Jim, but not as we know...
Klingons on Campus
posted on: 23 Juil 2022 | author: tjolley
Klingons on Campus Tony Jolley 07/7/2022 In some strange kind of volte-face Captain Kirk – James T [Latterly Star Fleet Admiral], Finally made it to the edge of space last year After having spent most of his life and career Careering around ‘outer space’ at ‘warp speed’ On the ‘final frontier’, ‘Going where no man has gone before’; Or [as his character put it In my favourite episode]: “I’m from Iowa – I just work in space”, Or in that Gene Rodenberry version of space That held all of us of a certain age in its thrall Since just after England’s First [and only!] Football World Cup victory And well before humanity – well America’s Armstrong and Aldrin anyway Had made it to the moon … And back, thankfully … I still remember holding my breath Some 55 years on now. Not the only thing I can...
Silicon
posted on: 23 Juil 2022 | author: tjolley
Silicon Tony Jolley 07/7/2022 Yesterday I found myself [unexpectedly] Writing about sand. Today, [Even more unexpectedly, After yesterday] I’m going to be doing it again! What is sand? Silicon Dioxide. What are computer Chips made of? Silicon. What is a mirror? Glass made from Silicon Dioxide [OK…with a simple sheen of Silver Nitrate On one side]. Makes one think…doesn’t it?… Then it came to me: Given the above, what if mirrors, Being made of that same Silicon, Are, in fact, Chips that record & store Every photon of light That ever touches their surface: Reflecting computers – ready to recall, Recall All, Recall all at a moment’s notice? Not altogether too sure That I’ll ever feel confident In the future Of taking a look at myself Knowing I’m being Committed to Silicon And surreptitiously salted away! That said… As time passes, I guess I’d be happier Seeing...
Sand Battery
posted on: 23 Juil 2022 | author: tjolley
Sand Battery Tony Jolley 05/7/2022 Today began with me perusing the BBC News. Quite unremarkable. The norm. It’s not [at all] unusual [As Tom Jones put it In his early, career-defining song]; But a good half-way down the page Was an article: “Sand Battery could Solve Green Energy’s Big Problem”… . ……Intriguing…… . A battery made of sand? You’ve got to be kidding, right? . But no. . Take unwanted/unusable renewable energy: Solar and wind that overproduces in summer And can’t be stored or handled by the grid… Stock it for months on end in a sand silo That the energy heats to 600°C, Then blow air through it And heat thousands of homes all winter. . A new development By a Nobel Laureate or big-league company? Nope. Far from it. Far more elegant than that: In the hands of young Master’s graduates A simple problem in...
Roe v Wade
posted on: 23 Juil 2022 | author: tjolley
Roe v Wade Tony Jolley @ home 26.6.2022 ‘The Queen v Boris Johnson’ Being British, I’m used to the legal formula And, of course, I know the two of them well; Well, not personally, obviously: One I might well want to meet, The other could “go boil ‘is ‘ead” [the strongest insult in My wife’s understocked insult-cabinet] For all I care. So it’s very much a case Of ‘know of’ as opposed to ‘know’. …But… On the other side of The Pond, Who was/is Roe? And, for that matter, Who was/is Wade? Relatively little research Reveals some unexpected facts: . ONE: they are both, in fact ‘wases’: Both now dead After a lifetime in the public eye. TWO: Roe wasn’t Jane Roe, she was Norma Leah Nelson McCorvey: A young woman in a predictably forlorn Hope for anonymity: A female John Doe. . THREE: One might imagine...
Negative News
posted on: 23 Juil 2022 | author: tjolley
Negative News Tony Jolley @ home 25.6.2022 All the BBC News Website Top Stories’ Titles 24/25th June 2022 [The day Roe v Wade was rolled back in the US] A sad day for the US Elation and Despair Seismic Day Ends constitutional right Orders troops to leave No meaning to my life anymore By-election losses not brilliant Pregnant tortoise surprises Deepest shipwreck discovered What happens now? Man loses Not being distracted by sponsors Youngest prisoner who faced execution Video selfies trial Rifts split Fury and questions Rather die than return Luxury resort politics Hole in the sky Now what, pray, does all this tell us about ourselves….?...
If the Bomb Dropped….
posted on: 22 Juil 2022 | author: tjolley
If the Bomb Dropped Tony Jolley @ home 24.6.2022 We’re getting into recycling. Not just a use-it-then-chuck-it Sort of reflex-recycling But one that asks big questions from the off: Do I really need it…. Or do I only want it? Once bought and used [And of course re-used to the limit], Then the idea of repurposing Rears its righteous head As I stride towards our Recycled, recycling-bag [formerly 7 dry dog-food sacks And half of a crashed-car safety belt Rescued by a Repair Café colleague And cross-stitched into a new life], And before I can release my grip upon Whatever it might be; The words come to me: . “If the ‘bomb’ dropped – Would I need this? … If the bomb dropped – Could I make this?” . I hold it. I look. I think. Too often, perhaps, I dismiss it And let it fall into a...
All Along the Watchtower
posted on: 22 Juil 2022 | author: tjolley
All Along The Watchtower Tony Jolley @ home 16.6.2022 Our Springs are certainly more silent. Rachel Carson was right. Others, ranged all along the watchtowers of research Into every ‘ology’ [thank you BeaTtie!] or ‘ography’ Are now most emphatically in agreement: The Anthropocene is Mankind’s last Last Stand. But this ‘battle’ is different. It’s not a case of ‘Us’ v ‘Them’ So much as ‘Us’ v ‘Us’. One of ‘Us’ has to win And all of us will win or lose Depending upon which ‘Us’ wins. Will it be a return from the brink, Where, as Chief Seattle put it as far back as 1854, We would be forced to face up to a future Between Life or survival (or worse)? Will the threat of extinction Be enough to energise us all into action? And will that action be enough… Or too little too late? ...
Eng Principles
posted on: 9 Mar 2022 | author: tjolley
Carcassonne As the result of our exploration (discovery, analysis, evaluation and reflection) of various megastructures programmes: what are the main lessons to be learned? Can we construct from these a set of principles which will help avoid disasters and ensure (as much as is possible), successes? Wide variety of causes and effects… Planning crucial ‘Measure twice – cut once’! Consult and listen to experts Be prepared for things to go wrong Have a crisis management plan technical expertise but applied to the specific context (& v-v) communication vision + strategy (« ends and means ») project management – measurement based Leadership Teamwork across disciplines stakeholder management and sensitivity Mixture of M & F ...
Covering Letter Feedback
posted on: 21 Fév 2022 | author: tjolley
A sort of ‘feedback‘ I suppose – an elegant interference pattern in a Tuscan swimming pool… This feedback on Covering Letter production is going to be a bit short to be honest: those who did well followed the instructions and guidance materials and mini-lectures that I provided and those who didn’t…well didn’t do so well…. The messages to retain and work with are as follows: It needs to grab the attention. Not many worked upon that – only one person went for an off-white background for example. Then there is the setting: does it look attractive? Space is half of the battle… but is it being used sensibly? Paragraphing. You are content producers – this is your ‘stock-in-trade‘, it needs to be perfect. Paragraphs have a beginning, a middle and an end…. then one leaves a line of space to accentuate it (2 x ENTREE). There is...
I2B Ideas Analysis
posted on: 8 Nov 2021 | author: tjolley
This might not look like a business idea, but if you were the Mariani family and you saw a ruined castle on an idyllic Tuscan hillside with some delapidated buildings around it set in a sea of vines, you might just think of creating Europe’s largest contiguous vineyard and creating a spectacular bijou hotel with a Michelin starred restaurant and selling everything Tuscan, drinkable and edible to New York Italians!!! So what ideas did you come up with after your research… and how are we going to evaluate them? This task I am going to ‘throw’ at you to do the analysis and evaluation…. and YES … I WILL BE MARKING YOUR CONTRIBUTIONS! For EACH idea we you will need to consider the following: FEASIBILITY: Good 10 – Bad 0 MARKET READINESS. Ready and waiting / ‘frustrated demand‘ = 10 – Not at all ready for a very long...
International/Intercultural Marketing MICAI DEFs 2021...
posted on: 3 Nov 2021 | author: tjolley
Definition (in the photo) of what an International / Intercultural Marketing Manager will NOT have time to do!!! Attributes List What .. products and services tools knowledge part of business studies sell in the most effective way adaptation (or standardisation) method and principles of satisfying (culturally-specific) needs strategy (& tactics) communication study of consumer psychology Why ..promote in a different way according to cultural needs and wants High ‘reach’ towards consumers create alink with the public meet & create demand produce corporate growth understanding how to sell to/in another culture market extension abroad ensure success conform product to market requirements increase profit to lower risk How .. market research adapted strategy using language and cultural knowledge and skills Where .. Who .. When .. ...
Intro to Research F/B
posted on: 2 Nov 2021 | author: tjolley
So how did you all do? The mark range is from very nearly 20/20 to very nearly …… Those who did best: attended lectures listened & learned listened and took on board the comments I made on the various propositions for titles and A&Os volunteered by class members made use of the opportunity to review lectures and further materials from Tonyversity and the asynchonous Zoom recordings on YouTube which are linked to Tonyversity Read, re-read and followed the instructions on Tonyversity to the letter. area of study –> title –> title explained rationale for the choice clearly defined aims and objectives not lost in a welter of text: clear, discrete, in logical sequence, covering 100% of the title Citation and critique of a source for each A&O with an explanation of why you chose it: relevance, reliability. Proper Harvard System in-text (Jolley 2021) and bibliographic referencing for...
IES Sustainability Def. 21
posted on: 13 Oct 2021 | author: tjolley
Here’s one I prepared earlier and to which I tried to incorporate aspects of your definitions…. The modern conception of sustainability is of the installation, planet-wide, across all levels and activities of society, business and government, of a sane, common, ethically-based, understanding and strongly-held commitment to urgently defining and globally establishing, encouraging, implementing and (where necessary) enforcing harmonious and responsible and equitable ways of life and business based upon meeting needs rather than wants which are within the means of the Earth to support without degrading its ability to regulate and protect ‘life’ for the long term future benefit of mankind. This represents a significant challenge to the capitalist rationale for ever-increasing production & profit and even to the Marketing function which fuels it. The key, inter-dependent dimensions thereof will be: * political, * professional ….. and, above all, * personal and the critical ‘levers’ for its attainment: *learning...
PPP Feedback
posted on: 8 Oct 2021 | author: tjolley
I would need a VERY long page to cover this guy’s personal professional profile: he is my lecturer ‘hero‘? The one. The only! …Jeff Newall… …along with my wife he is the best lecturer I have ever seen in action. Some 15 years after I was his student, I found myself teaching with him at Bournemouth University: some privilege, I can tell you! Well you have done your PPP exercise. I will have given you some feedback on your reading thereof in class and here is some further feedback for you all drawn from my marking of you your written reports. Here we go! … In no particular order! FIRST: Please, PLEASE follow the instructions! I have given them to you in class in both English and French (twice, I think!) and you have them written in considerable detail on my website. I fail to see how some...
Free English Resources
posted on: 21 Sep 2021 | author: tjolley
Hi there everyone! Some English-Learning Resources for you. They are all free and you can dive in and out of them as you see fit in parallel with your Professional English course. NB. These are not offered in any priority order!:- https://englishteststore.net/ All sorts of texts and exercises for developing your English at all levels which give instant results. Preparation for exams like TOEIC too…. https://www.bbc.com/news Get your news English style (you’ll already have heard / seen it in French – so that should help). BBC announcers usually have good, clear accents. https://www.bbc.co.uk/sounds Music, radio, podcasts etc…. short ‘hits’ in English https://www.bbc.com/news/entertainment_and_arts https://www.bbc.com/culture https://www.bbc.com/news/science_and_environment Well… if environment is your subject this will work for you, but if it is ‘technology’ say, then look along the BBC news toolbar – they have LOTS of sites! http://www.songlyrics.com/ Look up the lyrics of your favourite English speaking...
About Me
Here is the link to my professional site personal profile if you are that desperate to know a bit about me, my career and life and thoughts in general! Surprising how many actually read it!